About Iconic YEG Real Estate

Our Core Values

At Iconic YEG, we are more than a real estate team – we are a collective of professionals driven by a shared purpose: to redefine what it means to serve our clients and communities. Guided by our core values, we focus on building lasting relationships, fostering trust, and delivering unparalleled service.

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Caitlin Jane Heine
Owner | Director of Sales
With unwavering dedication to service, Caitlin Jane Heine has become a leading force in the Edmonton Real Estate market. She limits her client base and area of specialty to give each customer personalized attention and top-notch advice. Driven by ambition with an infectious energy, she actively works toward improving Central Edmonton while protecting every individual's interests. An experienced professional as opposed to just another salesperson; Caitlin spends time educating, advocating and consulting with her clients so they make informed Real Estate decisions that are advantageous for them on all levels.
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Michael van Butselaar
Owner | Director of Operations
Starting his career in high end renovations and property investment, he offers a unique understanding of building systems and construction. Michael fosters his creative insights and sourcing optimal solutions for all parties involved. His knowledge also provides valuable advice to potential home-seekers regarding what to look for in a home and what can be done to increase its overall value. On larger scale projects, his construction knowledge aids in building out marketing materials that highlight the unique attributes of a specific build and his attention to detail drives a lot of our internal operations.
Allisha Mckenzie
Real Estate Agent
With over 25 years of experience in the hospitality industry, Allisha has led teams in Edmonton's premier restaurants, earning a stellar reputation for exceptional customer service, meticulous attention to detail, and a natural ability to anticipate and exceed client needs. Whether you’re a first-time homebuyer, looking to sell, or searching for your dream property, Allisha is committed to providing a seamless, enjoyable, and successful real estate experience.
Ludovic Aubertin
Real Estate Agent
Ludovic Aubertin is a real estate professional bridging global insight and sales expertise to elevate Edmonton’s dynamic market. As Director of Leasing for Iconic YEG’s ambitious rental division, he led sales teams on visionary purpose-built projects—delivering top-tier results across diverse markets. Fluent in English, French, and learning Portuguese. Whether you’re moving locally or internationally, he’s ready to streamline your journey and help you achieve your property aspirations.

Obsessive Customer Focus

Our clients are at the heart of everything we do. We listen carefully, act proactively, and consistently go the extra mile to create extraordinary experiences tailored to each individual.

Innovate Fearlessly

We embrace innovation and are unafraid to take risks. Whether adopting cutting-edge technology or experimenting with creative strategies, we lead with curiosity and adaptability.

Unity in Diversity

We believe diverse perspectives are essential for creating meaningful solutions. Our team celebrates differences, fostering an environment where collaboration and inclusivity drive excellence.

Passion for Impact

Beyond transactions, we aim to create positive change. Whether advocating for our clients, mentoring team members, or enhancing Edmonton’s communities, our passion is our compass.

Character Over Reputation

Integrity drives us. We prioritize doing the right thing over chasing external validation, ensuring our decisions are both ethical and impactful.

Contribution Over Accumulation

Our success is measured by what we give – to our clients, colleagues, and community. We share knowledge, provide value, and focus on meaningful contributions over material gains.

Relentless Curiosity

Learning never stops at Iconic YEG. We challenge assumptions, seek new knowledge, and explore fresh perspectives, ensuring we remain at the forefront of the industry.

Radical Transparency

Open, honest, and clear communication forms the backbone of our relationships. We encourage questions, feedback, and bold ideas, ensuring that every interaction is rooted in trust and authenticity.

Relentless Pursuit of Excellence

Every detail matters. We set high standards for ourselves and continually strive to surpass them, delivering exceptional outcomes for our clients and community.

Empowerment Through Responsibility

Our team members act as owners. With trust and autonomy, we ensure that every decision and action aligns with our mission to serve our clients’ best interests.

Award Winning Team

RE/MAX Titans

Join us as we celebrate an iconic achievement in the heart of Edmonton's real estate industry! In 2023, the illustrious RE/MAX Titan Club Team Award made its way to Iconic YEG, highlighting their exceptional service and noteworthy impact on the local real estate landscape.

RE/MAX Titan Club Team Award for 2023

In celebration of Iconic YEG's achievement, we extend an open invitation to those seeking the finest in Edmonton real estate representation. Whether you are a passionate home buyer or a conscientious seller, Iconic YEG promises an experience beyond comparison. Contact them today to embark on a journey of distinction and success in Edmonton's rich and dynamic real estate market.

Experience Unmatched Edmonton Real Estate Service

Local Experts, Personal Touch, Character over Reputation & Service over Sales

Home Valuation Report

ICONIC YEG Presents

ICONIC YEG provides homeowners with a free, instant home valuation report to attract those interested in selling their property.

Home Valuation Report Form

Where Edmonton's Real Estate Dreams Become Legacies

ICONIC YEG

Iconic YEG is a collective of professionals who share the same values and are driven by a common purpose to enhance the expectations of the clients we serve. We carefully limit our client base to offer the highest level of time and attention; as well the service and advice that each client truly deserves. We are not, and will never strive to be traditional in any sense. We are not sales people, we are professionals who strive to learn more each day so we can dedicate our time to protecting, advocating and consulting with our clients to make highly informed and favorable Real Estate decisions and results.

The Ultimate Seller's Guide

ICONIC YEG Presents

ICONIC YEG provides unparalleled services for sellers. Learn how you can take advantage of this real estate market today by downloading this free guide. Simply enter the following information to begin your download. 

Seller's Guide Form

Seller's Guide
FREE DOWNLOAD

Questions?  We have answers.

Award Winning Edmonton Real Estate Agents

Top 3 RE/MAX Real Estate 2023

RE/MAX Hall of Fame

RE/MAX Titan Club 2023

100% Club

Copyright 2025 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.