On the Pulse of the Edmonton Real Estate Market

ICONIC YEG

Welcome to the ICONIC YEG Real Estate Blog, where our mission is to demystify the Edmonton real estate market for buyers, sellers, and enthusiasts alike. We aim to provide a gateway to a wealth of insider knowledge, essential market trends, and unbeatable strategies tailored specifically for the Edmonton community.

We hope to not only to inform but also to empower you with the industry's best-kept secrets and proven tactics, helping you make informed decisions in this dynamic market. Whether you're eyeing your first home purchase, planning to sell a property, or simply staying on top of the latest real estate trends, ICONIC YEG is your ultimate guide to navigating Edmonton's real estate landscape.

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Edmonton's Best "Alternative" Neighbourhoods

Edmonton is always changing, communities adapt and transform all the time, so whether you are new to Edmonton or have lived here all your life there may be communities that you should re-consider or explore. 

Many people focus on the best of Edmonton which often has a high price point, that is why we've put together our own Top Edmonton Alternative list with some unconventional favourites that may surprise you - because we all know that sometimes the best places can be found off-the-beaten path! So strap yourself in - we're about to go on an exciting little tour through some of Edmonton's most vibrant pockets within city limits.

If you LOVE Westmount, you may want to consider Inglewood, Woodcroft or Prince Rupert

Everyone wants to live in Westmount with its iconic historical architecture, access to the vibrant businesses on 124 Street and easy commute to downtown, but with an average home price of $540,000 it is not a viable option for most people.  Therefore, if you want to live in Westmount than I would recommend considering Inglewood, Prince Rupert or Woodcroft.

All three neighbourhoods maintain a much lower median house price of around $300,000; as well they provide many of the same amenities as Westmount, but with a more affordable price tag. In Inglewood, you will find lots of character homes built in the mid-20th century and plenty of green space and parks. Prince Rupert offers charming historical homes and is located close to Royal Alexandra Hospital and Kingsway Mall. Lastly, Woodcroft is one of the oldest neighbourhoods in Edmonton and also boasts easy access to downtown.  So if you are looking for a more affordable option in Westmount, I would highly recommend exploring Inglewood, Prince Rupert or Woodcroft. You won't be disappointed!

If you LOVE Bonnie Doon you need to consider Holyrood.

Bonnie Doon is close to Whyte Avenue, the French Quarters and all of Central Edmonton; but with an average price point of $600,0000 it is hard to attain. You shoud consider Holyrood in Edmonton . Holyrood is located close to Bonnie Doon and offers an average price point of $389,000. It has many restaurants, shops and cafes all within walking distance. Not to mention it's easy access to the University of Alberta and Whyte Avenue. So if you want that Bonnie Doon vibe without the hefty pricetag, look towards Holyrood.

Do you long to live in Laurier Heights - consider Meadowlark Park!

If you dream of living in Laurier Heights but don't want to break the bank to do so, Meadowlark Park should be on your radar. It's located right next door and offers a more affordable price point of $450,000 compared to Laurier's average of $600,000. With many parks nearby and easy access to the Whitemud and River Valley, Meadowlark Park is an ideal spot for those seeking a more budget-friendly neighbourhood. Plus, there's plenty of great restaurants and shops in the area as well! So if you're looking for a cozy place to call home with all the amenities of Laurier Heights, Meadowlark Park is the best choice!

Want the million dollar views of Oliver, Strathearn, or Garneau but do not want to pay a miliion dollars to have it?

The best gems for iconic views of the city or of the river valley might surprise you.  If you are looking for a house, our recommendations would be Forest Heights, Beacon Heights and Rundle Heights!  These communities have great views and affordable price points .  Plus, they are conveniently located close to parks and trails, as well as shops, restaurants and services. So if you want the best of both worlds – a great view without breaking the bank – these neighbourhoods are worth considering!

Want the charm, conveinance and historical flare of Old Strathcona, consider Alberta Avenue or Parkdale

Alberta Avenue and Parkdale are two of the most underrated communities in the City of Edmonton.  On top of offering some of the most reasonable values for a single family home, these communities offer history, community, and events by the dozen.  The vibrancy of these areas is obvious and the community vibes are unseen anywhere else.  Check out the community gardensKaleido Family Arts Festival, Deep Freeze Fest, and so much more.  Arts on the Avenue is making major headway in making this community a destination for culture and community!

For those looking for the best condo options with amazing views, Boyle Street and Riverdale are often overlooked even though they offer some of the best views in the city.   Both are close to excellent amenities and you can get a quality condo for under $300 000.  


No matter what kind of budget you have, there is something for you in Edmonton!  

Contact us for more tips of areas you should consider, regardless of budget!

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NEW LISTING: 32 700 BOTHWELL DR in Sherwood Park

I have listed a new property at 32 700 BOTHWELL DR in Sherwood Park. See details here

Welcome to Strathcona Mews! This stunning three-bedroom half duplex, complete with brand new AC offers two and a half bathrooms. This home is the perfect combination of modern luxury and family convenience. From the hardwood floors to the gas fireplace, this home is sure to impress you with its beautiful interiors. The kitchen features white cabinets, stainless appliances and plenty of counter space for cooking up delicious meals. Enjoy outdoor living on your raised deck overlooking a private, fenced backyard – a rare find in properties like this! And don’t forget about the fully finished basement – perfect for creating an inviting office, family room or hobby room. Just over 1500 sqft of total living space and incredibly low condo fees that include both lawn maintenance and snow removal, you can rest easy knowing all your outdoor needs are taken care of. Don't miss out on this great opportunity for first time buyers or young families.

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NEW LISTING: 11229 78 AVE in Edmonton

I have listed a new property at 11229 78 AVE in Edmonton. See details here

This McKernan home is filled with character and elegance. Lovingly maintained with recent upgrades including flooring, windows and south facing deck. The kitchen maintains an abundance of cupboard space and open concept breakfast nook. Curl up by the gas fireplace in the spacious living room with tons of natural light. The house has two bathrooms and five bedrooms, including a main floor option that can be easily used as a opulant dining room, den or guest room with sliding doors to the private backyard. The fully finished basement which provides plenty of extra space for hobbies, games or movie nights, is complete with another gas fireplace! The large south-facing backyard features a newly built deck perfect for outdoor get-togethers. Fully fenced for safety and privacy. Best of all this lovely home is located in the desirable Mckernan community close to everything central Edmonton has to offer - the University of Alberta and LRT access is just minutes away! Don't miss out on this great opportunity.

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NEW LISTING: 10303 78 ST in Edmonton

I have listed a new property at 10303 78 ST in Edmonton. See details here

Welcome to this meticulously maintained bungalow situated in the desirable Forest Heights community. Situated on a large corner lot, this property is sure to impress with four bedrooms and two fully renovated bathrooms. On top of that, you'll find an expansive kitchen outfitted with oak cabinetry, new dishwasher/refrigerator, and breakfast nook. Spacious living/dining room combo, with tons of natural light, large windows complete with custom (new) blinds and original hardwood floors. And if that weren't enough, there's even more space below boasting a complete in-law suite with one bedroom + full bath and separate entrance which is ideal as either extra accommodation or entertainment area. Recent upgrades include newer windows , roofing , hot water tank, lighting, furnace, AC and more! As well, all new landscaping and decking outside making it your own personal oasis! Close to absolutely everything, this is the home you have been waiting for.

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Open House. Open House on Saturday, February 18, 2023 1:00PM - 3:00PM

Please visit our Open House at 10303 78 ST in Edmonton. See details here

Open House on Saturday, February 18, 2023 1:00PM - 3:00PM

Welcome to this meticulously maintained bungalow situated in the desirable Forest Heights community. Situated on a large corner lot, this property is sure to impress with four bedrooms and two fully renovated bathrooms. On top of that, you'll find an expansive kitchen outfitted with oak cabinetry, new dishwasher/refrigerator, and breakfast nook. Spacious living/dining room combo, with tons of natural light, large windows complete with custom (new) blinds and original hardwood floors. And if that weren't enough, there's even more space below boasting a complete in-law suite with one bedroom + full bath and separate entrance which is ideal as either extra accommodation or entertainment area. Recent upgrades include newer windows , roofing , hot water tank, lighting, furnace, AC and more! As well, all new landscaping and decking outside making it your own personal oasis! Close to absolutely everything, this is the home you have been waiting for.

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Forest Heights: 10303 78 Street

Forest Heights is the absolute best of all worlds, located on the southeast bank of the North Saskatchewan River Valley, walking distance to downtown, surrounded by mature trees and nature - some of the best Real Estate is located in the often overlooked neighbourhood in Edmonton.

Forest Heights is rich in history and maintains some of the best views of both Downtown Edmonton and the River Valley.  While some areas built upon the viewpoints in Edmonton are highly congested, Forest Heights still maintains large lots, ample nature, and a tight knit community.

10303 78 Street

Welcome to this meticulously maintained bungalow situated in the desirable Forest Heights community. Situated on a large corner lot, this property is sure to impress with four bedrooms and two fully renovated bathrooms. On top of that, you'll find an expansive kitchen outfitted with oak cabinetry; spacious living/dining room combo, large windows with custom (new) blinds and original hardwood floors. And if that weren't enough, there's even more space below boasting one bedroom + full bath IN LAW suite (with separate entrance) ideal as either extra accommodation or entertainment area. Recent upgrades include newer windows , roofing , hot water tank, lighting, furnace, AC and more! As well, all new landscaping and decking outside making it your own personal oasis! Close to everything, this is the home you have been waiting for.

Join us this weekend for an Open House!

Searching for other Forest Heights Homes?  Click HERE

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NEW LISTING: 12330 75 ST in Edmonton

I have listed a new property at 12330 75 ST in Edmonton. See details here

Unbeatable value and opportunity in Elmwood Park! This large bungalow is situated on one of the largest lots in the community! With almost 10,000 SQFT of land, this is a gardeners paradise, an investors best build site, or a buyers best long term value option for years to come. Priced well below assessed value, there is unlimited potential to create the home you have always desired. The SOUTH FACING, fully fenced yard offers a NEW oversized deck, massive urban garden, ample parking and single garage! This is truly an urban farm in the city! The large bungalow is ripe with design opportunity and the big ticket items are already done! Roof and furnace were done is 2009, the vinyl siding is impeccable, as well, most of the windows! Basement is roughed in for a kitchen - allowing a buyer flexibility to create a suite to suit their long term financial goals! Community has new sidewalks, lights, and close to DT YEG. This is the BEST option for the savvy buyers who know what they deserve.

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